If you’re looking for January social media ideas for your UK business, then you’re in the right place!
We’ve all overspent on Christmas presents for family and friends, indulged in too much food and drink and enjoyed ourselves to our limit and beyond.
And because of this financial expenditure, your customers can normally be very quiet at this time of year.
So, you need to start thinking outside of the box with regards to the content you need to put out there in January.
Well, to help you out at this miserable time of year, we’ve put together a list of ideas and dates for you to use.
Social media holidays in January
Creating content for a specific day and linking it to your business helps make you relevant and discoverable for a certain amount of time.
By jumping on the dedicated hashtag, you’ll have even more chance of being discovered on that particular day.
Let’s look at a few examples:
- If you’re a coffee shop, World Coffee Day would be great for you to show your online community your best coffee offerings.
- Employee Appreciation Day lets you shed light on the unsung heroes that keep your business going on a day-to-day business.
Here’s a complete list of relevant social media holidays taking place in January that UK business can jump on.
| Date | Holiday | Hashtag |
| 1st January | New Year’s Day | #NewYearsDay |
| National Hangover Day | #NationalHangoverDay | |
| National Bloody Mary Day | #NationalBloodyMaryDay | |
| 2nd January | National Personal Trainer Awareness Day | #NationalPersonalTrainerAwarenessDay |
| National Science Fiction Day | #ScienceFictionDay | |
| World Introvert Day | #IntrovertDay | |
| 3rd January | Festival of Sleep Day | #FestivalOfSleepDay |
| International Mind-Body Wellness Day | #MindBodyWellnessDay | |
| National Drinking Straw Day | #DrinkingStrawDay | |
| 4th January | National Spaghetti Day | #NationalSpaghettiDay |
| National Trivia Day | #NationalTriviaDay | |
| World Braille Day | #WorldBrailleDay | |
| 5th January | National Bird Day | #NationalBirdDay |
| National Keto Day | #NationalKetoDay | |
| National Whipped Cream Day | #WhippedCreamDay | |
| 6th January | National Cuddle Up Day | #NationalCuddleUpDay |
| National Shortbread Day | #NationalShortbreadDay | |
| National Technology Day | #TechnologyDay | |
| 8 January | National Bubble Bath Day | #BubbleBathDay |
| National English Toffee Day | #EnglishToffeeDay | |
| World Typing Day | #WorldTypingDay #TypingDay | |
| 9 January | National Apricot Day | #ApricotDay |
| 10 January | National Clean Off Your Desk Day | #NationalCleanOffYourDeskDay |
| National Cut Your Energy Costs Day | #CutYourEnergyCostsDay | |
| National Houseplant Appreciation Day | #HouseplantAppreciationDay | |
| 11th January | National Milk Day | #NationalMilkDay |
| National Human Trafficking Awareness Day | #HumanTraffickingAwarenessDay | |
| 12 January | National Kiss A Ginger Day | #KissAGingerDay |
| National Curried Chicken Day | #NationalCurriedChickenDay #CurriedChickenDay | |
| National Pharmacist Day | #NationalPharmacistDay | |
| 13 January | Make Your Dreams Come True Day | #MakeYourDreamsComeTrueDay |
| National Gluten-Free Day | #GlutenFreeDay | |
| National Rubber Ducky Day | #NationalRubberDuckyDay #RubberDuckyDay | |
| 14 January | National Dress Up Your Pet Day | #DressUpYourPetDay |
| Organize Your Home Day | #OrganizeYourHomeDay | |
| World Logic Day | #WorldLogicDay | |
| 15 January | National Bagel Day | #NationalBagelDay |
| National Hat Day | #HatDay | |
| National Strawberry Ice Cream Day | #StrawberryIceCreamDay | |
| 16 January | International Hot and Spicy Food Day | #HotandSpicyFoodDay |
| National Nothing Day | #NothingDay | |
| World Religion Day | #WorldReligionDay | |
| 17 January | Ditch New Year’s Resolution Day | #DitchNewYearsResolutionDay |
| Martin Luther King Day | #MLKDay | |
| Kid Inventors’ Day | #KidInventorsDay | |
| 18 January | National Winnie The Pooh Day | #WinnieThePoohDay |
| National Thesauras Day | #ThesaurasDay | |
| 19 January | Museum Selfie Day | #MuseumSelfieDay |
| National Popcorn Day | #NationalPopcornDay | |
| 20 January | Get To Know Your Customers Day | #GetToKnowYourCustomersDay |
| National Cheese Lover’s Day | #CheeseLoversDay | |
| National Penguin Day | #PenguinDay | |
| 21 January | National Hugging Day | #NationalHuggingDay |
| Squirrel Appreciation Day | #SquirrelAppreciationDay | |
| 22 January | Celebration of Life Day | #CelebrationOfLifeDay |
| National Hot Sauce Day | #HotSauceDay | |
| 23 January | National Handwriting Day | #NationalHandwritingDay |
| National Pie Day | #NationalPieDay | |
| 24 January | National Compliment Day | #NationalComplimentDay |
| National Peanut Butter Day | #NationalPeanutButterDay | |
| International Day of Education | #InternationalDayOfEducation | |
| 25 January | Opposite Day | #NationalOppositeDay #OppositeDay |
| Burns Night | #BurnsNight | |
| 26 January | National Spouses Day | #NationalSpousesDay |
| Australia Day | #AustraliaDay | |
| 27 January | National Chocolate Cake Day | #ChocolateCakeDay |
| Holocaust Memorial Day | #HolocaustRemembranceDay | |
| 28 January | Data Privacy Day | #DataPrivacyDay |
| International Lego Day | #LegoDay | |
| National Have Fun At Work Day | #FunAtWorkDay | |
| 29 January | National Puzzle Day | #NationalPuzzleDay |
| 30 January | National Croissant Day | #NationalCroissantDay |
| 31 January | National Backward Day | #NationalBackwardDay |
| National Hot Chocolate Day | #NationalHotChocolateDay | |
National weeks in January
| Date | Holiday | Hashtag |
| 2 – 10 January 2023 | Folic Acid Awareness Week | #FolicAcidAwarenessWeek |
National months in January
| Holiday | Hashtag |
| National Soup Month | #NationalSoupMonth |
| National Walk Your Dog Month | #WalkYourDogMonth |
| Cervical Health Awareness Month | #CervicalHealthAwarenessMonth |
| Thyroid Awareness Month | #ThyroidAwarenessMonth |
| Brainteaser Month | #BrainteaserMonth |
| International Creativity Month | #InternationalCreativityMonth #CreativityMonth |
| National Hobby Month | #HobbyMonth |
| National Mentoring Month | #MentoringMonth |
This is just a handful of UK based social media holidays taking place in January that can help your business grow online.
If you liked these January social media ideas for your UK business then why not follow us on Instagram for more social media tips and hacks.
If you need help creating content for your social media channels, why not let us do it for you? Get in touch with the team today to book a call.